BBC Analysis - Maintenance
BBC Radio 4’s Analysis show spends some time looking at Maintenance and interviewed Truth & Spectacle’s, Alex Mecklenburg.
Why the best advertising in history will always be made by CEOs
The brands that outperform all competitors in their market always have one and the same thing in common: they are led by boardrooms who truly, deeply love the brand they are responsible for.
Truth & Spectacle Press Release - March 2019
Founded against a belief that creativity and innovation have to be rooted in an organisational truth to be effective, Truth & Spectacle’s mission is to help businesses drive their own creativity, because creativity drives business.
Alex Mecklenburg on maintenance and why we need better stories
Jen McArther from Festival of Maintenance has interviewed Alex in the preparation for their 2019 Festival. It’s a great summation of her talk from last year.
Maintenance vs Innovation
Calen Cole at Stripe Partners does a neat blog post about the Festival of Maintenance and the roles of maintenance and innovation.
Innovation obstacles and their simple solutions
What are the most common barriers to innovation in large companies? According to a survey of 270 corporate leaders they are: politics, turf wars, and a lack of alignment; cultural issues; inability to act on signals crucial to the future of the business; lack of budget; and lack of the right strategy or vision — in that order.