Truth & Spectacle

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Why the best advertising in history will always be made by CEOs

A poster from the iconic Apple “Think Different” campaign.

This is a good opinion piece from The Drum which points out that great advertising and memorable brands are intrinsically linked with the CEOs who love them.

If you want to make a name for yourself, work out how to make your CEO famous.

The Drum has an email signup, but they’re not pushy about it ;)